Google A/B testing and personalization tool (sunset 2023, still detected on legacy sites).
Categories: A/B testing
Official website: https://optimize.google.com
Google Optimize is ranked #2 of 23 in A/B testing by website adoption.
WhatStack detects Google Optimize by analyzing HTTP headers, HTML source code, JavaScript globals, meta tags, cookies, DNS records, and ads.txt entries using signature-based pattern matching across 10 different analyzers.